Visit Boerne Advisory Board
City Council Chambers
Agenda — 25 items
- 1 AGENDA QUARTERLY MEETING OF THE VISIT BOERNE ADVISORY BOARD RONALD C. BOWMAN COUNCIL CHAMBERS 447 North Main Street Boerne, TX 78006 October 8, 2026 – 4:00 p.m.
- 1. CALL TO ORDER – 4:00 PM
- 2. CITIZENS COMMENTS:
- 3. APPROVE MINUTES FROM REGULAR QUARTERLY MEETING:
- 5 a. Approve Minutes from Regular Quarterly Meeting of July 9, 2026
- 4. RECEIVE PRESENTATION ON HOTEL PERFORMANCE
- 7 a. Fair Market Share Reports - Hill Country Competitive Set
- 8 b. Smith Travel Research Overview
- 9 c. Placer.AI Destination Reports
- 5. RECEIVE UPDATE ON MARKETING & ADVERTISING
- 11 a. Current - Recent Advertising Creative
- 12 b. Influencer Status Update
- 6. RECEIVE UPDATE ON DEPARTMENT
- 14 a. Tourism Industry Update
- 15 b. Groups - Collaboration Update
- 16 c. 2026 HOT Grant Events Update
- 7. RECEIVE ADVISORY BOARD MEETING DATES FOR 2027
- 18 a. 2027 Regular Meetings Schedule
- 8. COMMENTS FROM BOARD & STAFF
- 9. ADJOURNMENT
- 21 Next regular quarterly meeting will be on January 14, 2027.
- 22 s/s Nick Montagno_________________________ Director of Operations
- 23 CERTIFICATION I hereby certify that the above notice of meeting was posted on the 2nd day of October, 2026 at 4:00 p.m.
- 24 s/s Jeanette Teague______________________ Assistant Director
- 25 NOTICE OF ASSISTANCE AT THE PUBLIC MEETINGS The City Hall building is wheelchair accessible. Access to the building and special parking are available at the north east entrance to the building. Requests for special services must be received forty-eight (48) hours prior to the meeting time by calling the City Secretary at 830-249-9511.
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